AUTHOR GUIDE
How to promote a book: 9 ideas that work for new authors
THE SHORT ANSWER
To promote a book as a new author: make your Amazon page strong, collect honest early reviews, start a reader newsletter, join reader communities in your genre, pitch podcasts and local media, contact book clubs and libraries, run a launch price promotion, share short videos, and test small ads.
Ideas you can start this week
1. Strengthen your Amazon page. 2. Ask advance readers for honest reviews. 3. Start a simple newsletter with a free bonus chapter.
Ideas that build over time
4. Take part in reader groups for your genre. 5. Pitch podcasts that suit your topic. 6. Contact local libraries, bookstores and book clubs.
Ideas that boost a launch
7. Run a short launch price. 8. Share short book videos and trailers. 9. Test a small Amazon ad budget.
WANT US TO CHECK YOUR BOOK?
MENTOR offers a free Amazon audit of your book page. We look at your cover, description, categories and keywords and tell you what to fix first. Get your free audit.